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InSight Camera Mounting and Configuration FAQs

FAQ’s to help you get started

Where should I mount the camera? What are the best practices?

For a detailed walkthrough of ideal camera placement, refer to our guide here.

Can I rotate the camera feed?

In the case that your camera is mounted on the side or bottom of your screen, rather than the top, the camera stream can be rotated in the configuration settings.

Using the rotateMode variable in AI settings, Rotate the image in clockwise direction before processing. Possible values ROTATE_0, ROTATE_90, ROTATE_180, ROTATE_270

How do I configure the camera settings?
What cameras have you certified and recommend?
  1. Logitech BRIO / Logitech BRIO magnetic
  1. ELP Security Style Camera
As a Partner, can I use my own USB cameras?

We highly recommend using one of our certified cameras for the best results, both in accuracy and reliability. That said, we work with a lot of USB cameras off the shelf. They must be “plug-and-play” which means they work automatically when plugged into the USB port without having to install custom drivers. That said, we have found a wide range of issues on off-the-shelf cameras.

  • Wide angle and fish eye lenses may distort the image so we recommend a field of view of 80-100 degrees.
  • If you point the camera towards your store windows and it is often sunny, the image may be backlit, and so the customer may be very dark, reducing the accuracy of demographics. For this, we recommend a Dynamic range of 90-100Db.
  • Specific specs we recommend
    • USB C / USB A. USB 3.0 or above recommended, USB 2.0 ok.
    • Field of View (FOV) - 80-90º. For longer-range cameras detecting only beyond 10m, the recommended field of view is around 60º.
    • Dynamic Range - 90-105 Db
    • Minimum frame rate per second (FPS) - 30 FPS recommended. Can work at a minimum of 15 FPS, but not recommended.
Can I use my existing security cameras?

For many cases, we do not recommend using your existing security cameras. Security cameras cannot be used for screen attention metrics since they aren’t mounted near the screens. Often the angle of the camera is too steep to do accurate demographic analytics, so it’s mostly traffic counting. Additionally, the quality of security camera feeds can be problematic. Lastly, security cameras usually feed into a central on-premise server with which we have to integrate. So if this is the use case you are looking for and you are willing to spend the time and effort on integration, please discuss with our Visitor InSight team and we can discuss how to approach your use case.

How long of a USB cable can we use? Is there a manufacturer you recommend?

While manufacturers are willing to ship with USB cables up to 15 ft (5m), we have found that longer USB cables sometimes lead to image degradation over time. We recommend a maximum of 10ft (3m) USB cable length.

I am having image quality issues. What could be the cause and how do I resolve them?

We test our cameras thoroughly and don’t certify cameras that have known issues. Please contact support if in case you still encounter an issue.

 
 
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